This is where it all began. Since 1976, teams of students have competed in an interactive business simulation that places them in leadership roles of their own company. Students are divided into teams and are responsible for running an existing company and launching a new product or service. Mixing the art of persuasion with sound business tactics, students role-play to pitch products to potential investors. Teams are challenged to answer the question—how do you work together with people you’ve never met to make an organization succeed?
Each team is assigned a Company Advisor. The Advisor, a community or business professional or a college Junior or Senior, acts as a mentor and guides the students through the college-level curriculum. Students learn from both speakers and firsthand experience about leadership, teamwork, critical thinking, and innovation in the 21st-century workplace.
*Please note: If you are applying for the Need-Based Financial Assistance you should apply BEFORE you register for summer programs. Students can apply starting on January 1, 2022. More information can be found on our Tuition Assistance page.
WBW 2022 Camp Schedule is now live!
WBW is returning to in-person day program and offering virtual programs in 2022!